Our Marketing Articles
Web Design Basics for 2018
By John Eberhard I have been doing a lot of web design projects lately. Every couple years, the typical, expected and common things to do, in designing a website, changes dramatically. Here’s an update for 2018. Websites Over 3-4 Years Old: If your website is over 3-4...
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How to Decide Which Website Marketing Actions to Do, Examples Updated for 2018
By John Eberhard In an article several years ago I described all the major methods of website marketing for a company, and gave examples of different types of companies, and what actions I would recommend that they should do online. I decided to take this and update...
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Marketing Trends for 2018
By John Eberhard Every time the new year rolls around, you see tons of articles claiming to herald the latest and hottest trends in marketing for the new year. Th other day I searched for articles of this nature, to get a sense of what other people are saying the...
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Time to Start Promoting
By John Eberhard Recently I was talking to one of my clients who has had a great year, and who has hired us to do a major web re-design. I asked her what she attributed her great year to, and she said that the economy was going a lot better this year, and people were...
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Why Your Site Needs an SSL Certificate Now!
By John Eberhard An SSL Certificate (stands for Secure Socket Layer) is the security technology for establishing an encrypted link between a web server and your browser. This link ensures that all data that is passed between the web server and browsers remains...
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Video: A Response Focused Website, Part 4
Video: A Response Focused Website, Part 3
Video: A Response Focused Website, Part 2
Video: A Response Focused Website, Part 1
Critiquing Your Own Website
By John Eberhard I’ve written two articles recently on how to make a response-driven website, i.e. a website that gets people to respond to you. So this article could be considered the third in that series, as I am going to show you how to critique your own website...
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