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Marketing in Cleveland

by John Eberhard This article is going to be a bit different than most of my Internet marketing articles. This one is more about economics. Back in August I traveled to Cleveland, Ohio, where I grew up, to spend a few days visiting with my father who was 92 years old...

Becoming a Trusted Information Source

by John Eberhard “Strategy” refers to a plan of action that one follows in business that affects nearly everything you do, and is usually followed over a long period of time. A marketing strategy is a plan of action for marketing a business that one follows over a...

More on Google Maps

by John Eberhard Google Maps, also called Google Places, has significantly changed the landscape for local oriented searches on Google. It used to be that you would search for something on Google, and you would get two kinds of results: one was called...