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Marketing in Cleveland

by John Eberhard This article is going to be a bit different than most of my Internet marketing articles. This one is more about economics. Back in August I traveled to Cleveland, Ohio, where I grew up, to spend a few days visiting with my father who was 92 years old...

Becoming a Trusted Information Source

by John Eberhard “Strategy” refers to a plan of action that one follows in business that affects nearly everything you do, and is usually followed over a long period of time. A marketing strategy is a plan of action for marketing a business that one follows over a...

Growing Your Email List

by John Eberhard I started doing email marketing about 10-11 years ago. Back then, we rented a lot of email lists and were very successful with it. But the heavy proliferation of spam a few years later ruined the rented email list market, and most of the time, rented...