by admin777 | Oct 12, 2026 | Marketing Budget, Marketing Strategy
By John Eberhard One of the most common questions small business owners ask is, “How much should I spend on marketing each month?” It’s an important question because spending too little can prevent your business from growing, while spending too much on... by admin777 | Oct 7, 2026 | Marketing Strategy
By John Eberhard Web marketing is the process of using the Internet to promote a business, attract prospective customers, generate leads, and increase sales. It includes strategies such as search engine optimization (SEO), paid online advertising, social media... by admin777 | Oct 6, 2026 | Marketing Strategy
By John Eberhard If you’re a small business owner who feels that marketing doesn’t work as well as it used to, you may not be imagining things. Marketing still works. But many of the strategies that worked extremely well 10 or 20 years ago don’t... by admin777 | Oct 5, 2026 | Search Engines, SEO
By John Eberhard For many small businesses, search engine optimization (SEO) can be one of the most cost-effective ways to generate new customers. But there is an important question business owners have to answer: Should you handle SEO yourself or hire an SEO agency?... by admin777 | Oct 2, 2026 | Marketing Strategy
By John Eberhard What is the best advertising strategy for a local business? With Google Ads, Facebook, Instagram, SEO, email marketing, direct mail and dozens of other choices available, deciding where to spend your advertising budget can be difficult. For most small... by admin777 | Sep 30, 2026 | Email Marketing
By John Eberhard One of the most common questions businesses ask about social media marketing is: How often should we post? Unfortunately, there isn’t one magic number that works for every business. The ideal posting frequency depends on the platform, your audience,... by admin777 | Sep 25, 2026 | Email Marketing
By John Eberhard Email marketing can be one of the most cost-effective ways for a business to generate leads, increase sales, and stay in front of existing customers. But one question comes up again and again: How often should you send marketing emails? There... by admin777 | Sep 24, 2026 | Pay-per-click
by John EberhardGoogle Ads can still be one of the most effective ways for a small business to generate leads and sales. Unlike many forms of advertising, Google Ads allows you to reach people at the exact moment they are searching for the products or services you... by admin777 | Sep 23, 2026 | Search Engines, SEO
by John Eberhard If you own a small business and are considering search engine optimization (SEO), one of your first questions is probably: How much does SEO cost? SEO pricing varies considerably depending on your market, competition, website, geographic target and... by admin777 | Sep 23, 2026 | Web Content, Web Design
By John Eberhard A small business website should have 6-10 pages, plus a blog. This should include: A home page (see my recent article on what belongs on a home page today) An about us page A services or products page, summarizing all the products or services An... 
