by admin777 | Aug 31, 2026 | Pay-per-click, Search Engines
By John Eberhard I recently wrote an article entitled “I Started My Marketing Career Before Google Existed.” I am going to expand on some of the ideas touched on in that article. The Internet started in the early 1990s, and started becoming a marketing vehicle around... by admin777 | Aug 25, 2026 | Pay-per-click
By John Eberhard If you use ChatGPT regularly, you may have noticed a significant change: ChatGPT now offers advertising. OpenAI began testing ads in the United States in February 2026, and the advertising program has since expanded to additional countries. For... by admin777 | Jul 27, 2026 | Pay-per-click
by John Eberhard If you’re a business owner looking for more leads, you’ve probably asked yourself: Are Google Ads worth it? The short answer is yes, but only if they’re managed properly. Google Ads has the potential to put your business in front of... by admin777 | Jul 23, 2026 | Marketing Strategy, Pay-per-click, Search Engines, SEO, Social Media, Traffic Building, Web Content
By John Eberhard You invested time and money into building your website. It looks professional, your services are clearly explained, and your contact information is easy to find. Yet week after week, you check your analytics and discover that very few people are... by admin777 | Jul 10, 2026 | Marketing Strategy, Marketing Testing, Pay-per-click, Search Engines, SEO
By John Eberhard This is an issue that comes up a lot for clients, especially new clients. How soon can I expect a significant result from these marketing actions you’re going to do? In today’s age of instant gratification, instant answers online, and AI, it seems... by admin777 | Jul 7, 2026 | Pay-per-click, Search Engines
By John Eberhard Here is the process we follow in setting up and managing a Google Ads advertising account. Selecting keywords that the target audience would type in. Writing headlines and descriptions for the ads. Creating custom landing pages that are exactly about... 
