by admin777 | Aug 31, 2026 | Pay-per-click, Search Engines
By John Eberhard I recently wrote an article entitled “I Started My Marketing Career Before Google Existed.” I am going to expand on some of the ideas touched on in that article. The Internet started in the early 1990s, and started becoming a marketing vehicle around... by admin777 | Jul 23, 2026 | Marketing Strategy, Pay-per-click, Search Engines, SEO, Social Media, Traffic Building, Web Content
By John Eberhard You invested time and money into building your website. It looks professional, your services are clearly explained, and your contact information is easy to find. Yet week after week, you check your analytics and discover that very few people are... by admin777 | Jul 21, 2026 | Search Engines, SEO
By John Eberhard If you’re just starting out doing SEO on your website, or considering getting into SEO, the question will come up of “How big a job is it?” I think the first question that needs to be answered in order to answer the question of how big a job it is, is... by admin777 | Jul 10, 2026 | Marketing Strategy, Marketing Testing, Pay-per-click, Search Engines, SEO
By John Eberhard This is an issue that comes up a lot for clients, especially new clients. How soon can I expect a significant result from these marketing actions you’re going to do? In today’s age of instant gratification, instant answers online, and AI, it seems... by admin777 | Jul 7, 2026 | Pay-per-click, Search Engines
By John Eberhard Here is the process we follow in setting up and managing a Google Ads advertising account. Selecting keywords that the target audience would type in. Writing headlines and descriptions for the ads. Creating custom landing pages that are exactly about... by admin777 | Jul 3, 2026 | Search Engines, SEO
By John Eberhard I hear this one constantly. Someone gets on the phone with me, sounding a little wounded, and says: “I searched for my own business and I couldn’t find myself. What’s going on?” Nine times out of ten, nothing is “going... 
