by admin777 | Oct 24, 2025 | Pay-per-click, Uncategorized, Web Content
By John Eberhard If you’re still designing landing pages like it’s 2016, complete with neon buttons, stock photo models giving thumbs up, with content bouncing around before you can click a button, and ten bullet points about how “innovative” your product is, then... by admin777 | Nov 12, 2024 | Uncategorized
By John Eberhard I’ve been involved in marketing for 35 years, as both a marketing director or VP for a number of companies, and as a marketing consultant for clients across the US. During that time I have seen what has worked best, and that has been to approach... by admin777 | Oct 1, 2024 | Uncategorized
By John Eberhard A few months back I wrote an article on how I have noticed a major uptick in the amount of dishonesty in marketing today, from out and out scams to people lying about what they could do for you, or just lying saying they have reviewed your website or... by admin777 | Jul 16, 2024 | Uncategorized
By John Eberhard I am going to show you how to critique your own website based on how well it gets people to respond. Is the site mobile friendly? This is one of the first and most important things to check. Over half of all web visitors today are visiting your site... by admin777 | Jul 3, 2024 | Search Engines, SEO, Uncategorized
By John Eberhard I’ve been doing search engine optimization (SEO) for over 20 years. It has changed a lot in that time period, in terms of what you should and should not do. Today I advocate a comprehensive list of things to do for SEO: Keyword research: The goal is... by admin | Sep 18, 2017 | Internet Marketing, Lead Generation, Marketing Offers, Uncategorized
By John Eberhard In my last article I introduced the concept of a conversion-focused website, with a conversion being defined as someone who responds to you, either by filling out a form or calling you. You could also call this a response-focused website. The overall... 
