by admin | Feb 20, 2013 | Article Marketing, Blogging, Email Marketing, Internet Marketing, Link Building, Marketing Strategy, Search Engines, Social Media
by John Eberhard The idea occasionally pops up that the Internet has changed the basic nature of how we do marketing. The idea is that through Internet 2.0, with social media and blogging and all that, that marketing has changed from a top-down conversation to a back... by admin | Jan 24, 2013 | Link Building, Online PR, Search Engines, SEO
by John Eberhard Search engine optimization (SEO) today typically consists of two components: 1. “On-page optimization,” which means doing keyword research and then writing titles and descriptions using the keywords and inputting that data onto the pages... by admin | Sep 19, 2012 | Internet Marketing, Link Building, Search Engines, SEO, Social Media
By John Eberhard In writing monthly reports for several clients recently I was able to see the results of our marketing their web sites over a period of time. Client A Tree Nursery, Northwest US Designed a new web site for the company in February, 2011, did search... by admin | Aug 22, 2012 | Link Building, Search Engines, SEO
by John Eberhard Periodically Google comes out with a major change in its algorithm, that then changes the way Google responds to people’s searches, and changes the way many web sites will rank. In other words, after a major algorithm update, your site may... by admin | Aug 14, 2012 | Internet Marketing, Lead Generation, Link Building, Local Marketing, Marketing Strategy, Pay-per-click, SEO, Social Media, Traffic Building, Video
by John Eberhard Everyone who has a web site wants to generate leads with it. Sometimes the site isn’t doing anything. Sometimes it is generating some leads, but not enough. Sometimes it is generating a steady flow of leads, but the owner of the site wants to... by admin | Apr 17, 2012 | Link Building, Search Engines, SEO
By John Eberhard Upon Google’s ascendancy a number of years ago to the number one spot in the search engine wars, they brought with them a new idea in how to measure and rank web sites: your site would be ranked according to how many other web sites linked to yours....
