by admin | Jan 8, 2014 | Email Marketing, Internet Marketing, Link Building, Local Marketing, Market Research, Marketing Strategy, Pay-per-click, Search Engines, SEO, Social Media, Surveys, Video
by John Eberhard I started working in the marketing field in 1989. For those of you that are history-challenged, that was before there was an Internet. I have specialized in Internet marketing for the last 10 years or so, so it is interesting now that I am starting to...
by admin | Dec 3, 2013 | Market Research
by John Eberhard Many companies have been experiencing a reduction in leads and sales since the financial downturn in 2008. This is largely because the public’s attitudes about buying things has changed dramatically as a result of that financial downturn. So if...
by admin | Oct 16, 2013 | Market Research
by John Eberhard A positioning is the way you define or establish a product or service in the mind of a prospect. An excellent book, “Positioning: The Battle for Your Mind,” written by Al Ries and Jack Trout, explains this in detail. There are several ways...
by admin | Sep 5, 2013 | Market Research, Surveys
by John Eberhard Many companies today have experienced a decline in sales or income, or both. In such a climate it is tempting to get the idea that it is because of the economy or the federal government or some other reason, and that there is nothing that can be done...
