by admin | Jan 5, 2018 | Internet Marketing, Marketing Strategy, Pay-per-click, SEO
By John Eberhard Every time the new year rolls around, you see tons of articles claiming to herald the latest and hottest trends in marketing for the new year. Th other day I searched for articles of this nature, to get a sense of what other people are saying the...
by admin | Jun 22, 2017 | Reputation Management, Search Engines, SEO
By John Eberhard I recently started doing heavy research on SEO (search engine optimization) again. The SEO landscape seems to change significantly once every 1-2 years, or even more often than that. A couple weeks ago I wrote Part 4, and that continued the saga of...
by admin | Jun 14, 2017 | Internet Marketing, Search Engines, SEO
By John Eberhard In January 2016 I published a 3-part article series on SEO and what I had discovered doing an extensive amount of research on what is effective in search engine optimization (SEO). I have just completed another major research project on SEO in order...
by admin | Dec 21, 2016 | Internet Marketing, Link Building, Marketing Strategy, Reputation Management, SEO, Social Media
By John Eberhard As shocking as it is, 2017 is almost upon us. Many (including me) think that the economy will be better in 2017. So what do you need to do with marketing your business in 2017, to get the most benefit from improved conditions? Here is a list of 12...
by admin | Dec 19, 2016 | Search Engines, SEO
By John Eberhard SEO stands for search engine optimization. Basically it is a series of actions you do to drive more traffic to a website, from search engines. If you have a website and have never done any SEO, then chances are you are not getting much in the way of...
by admin | Mar 16, 2016 | Content Marketing, SEO, Social Media
By John Eberhard As part of my recent R&D project on search engine optimization, I read an excellent book entitled “The Content Code” by Mark Schaefer. One of the things I learned from this book was that, as I had long suspected, that it is not enough to simply...
