by John Eberhard

If you send out email via an email service provider such as Aweber, Constant Contact, Mailchimp, or some similar service, you may need to make some changes. Or possibly your email will stop arriving. I just learned about these things today, and they will go into effect February 1, 2024.

First of all, if you are sending from a Gmail or Yahoo email address in your Aweber, Mailchimp or Constant Contact account, that will no longer be permitted as of next Thursday. You have to use an email from a custom domain that you own. Like joe@smithlandscaping.com instead of smithlandscaping@gmail.com.

Secondly, you have to set up that domain with several verification methods, so that your email is seen to be legit. These include two methods called DKIM (DomainKeys Identified Mail) and DMARC (Domain-based Message Authentication, Reporting and Conformance). Don’t blame me as I didn’t make up these names. It’s basically some records that have to be set up with the company where you registered your domain.

If you are sending email via one of the email service providers and need help setting this up, contact us at 818-472-6725.